Lisa Buyer Co-Hosts PR Webinar: 2012 Online Newsroom Survey Report

Journalists are searching for information on your company, but are you giving them what they need to promote you? Join Lisa Buyer and Steve Momorella on Monday February 27, 2011 at 11 a.m. for a 20-minute webinar about how to boost the coverage you receive from journalists by making some simple improvements to your online [...]

SEOmoz Rand Fishkin: The SEO Art of Online Public Relations via #PRWeb

The rise of online public relations morphed into a whole new world thanks to Internet marketing and who better than Rand Fishkin, CEO of SEO Moz and author of Art of SEO, to connect the dots? Marketing is transforming from a primarily paid medium to where it is possible to get found organically in exponential [...]

The #PR Nightstand: @aimclear Killer Facebook Ads Book

Going to sleep and waking up with Marty Weintraub (on your nightstand)? Hmmmm. Yes,  it makes so much Facebook sense to have your latest read be Killer Facebook Ads by Marty Weintraub. That is, if you are a smart, online PR Pro looking for a competitive advantage. SEO industry-great, Weintraub, wrote the book Killer Facebook [...]

Guy Kawasaki’s Dicey PR Tips: Social Media to Enchant People

AllTop co-founder, Guy Kawasaki is a renowned public speaker, former Apple evangelist, and best-selling author of 10 books including his latest, Enchantment: The Art of Changing Hearts, Minds, and Actions. Getting “dicey” with online PR and unlocking the powers of enchantment can be an effective digital PR strategy. We tuned into Guy Kawasaki’s session for [...]