Lisa Buyer Co-Hosts PR Webinar: 2012 Online Newsroom Survey Report

Journalists are searching for information on your company, but are you giving them what they need to promote you? Join Lisa Buyer and Steve Momorella on Monday February 27, 2011 at 11 a.m. for a 20-minute webinar about how to boost the coverage you receive from journalists by making some simple improvements to your online [...]

PR Chats to Learn by: #Journchat #SocialChat #APStyleChat and more

In the universe of online public relations, search and social spin, there’s always something to learn and what a better place than Twitter peers? With more than 500 Twitter chats in play, narrowing down my faves for the PR world was based on a solid mix of journalism style, social media influence and the art [...]

Study: Restaurants Using Social Media Win Loyal Customers

Social media savvy wine and foodies respond to engagement after visiting restaurants like The Peabody Orlando Consumers using social media such as Twitter, Facebook, Foursquare, UrbanSpoon and more, not only dine out more, but also are more likely to become return customers according to a 2011 study by the National Restaurant Association.

Guy Kawasaki’s Dicey PR Tips: Social Media to Enchant People

AllTop co-founder, Guy Kawasaki is a renowned public speaker, former Apple evangelist, and best-selling author of 10 books including his latest, Enchantment: The Art of Changing Hearts, Minds, and Actions. Getting “dicey” with online PR and unlocking the powers of enchantment can be an effective digital PR strategy. We tuned into Guy Kawasaki’s session for [...]