Blending Social Media, Search and PR at #SESNY 2011 with @LisaBuyer

Next week more than 5,000 marketers, search engine optimization professionals and social media gurus will invade The Big Apple for SES New York, the leading international conference series for webmasters, digital agencies, online marketers and corporate decision makers. Leading the charge for integrating social media and search into the public relations fold, Lisa Buyer, President [...]

#FF News from The Buyer Group: #SESUK, #SMX

Made THE List: Must-See Internet Marketing Conference Speakers Marty Weintraub’s AdAge Top 150 blog included me in his list of Must-See Speakers! Big <3 to aimClear for the love! Here’s what he said… “Her approach to community management and PR is as refreshing as her engaging speaking style. Lisa is the “new social PR.” Speaking, [...]

PubCon Dallas: The Buyer Group’s Social Media Recap

There’s a reason the PubCon motto is, “We start where other conferences finish.” Joining over 200 expert speakers in Social Media, Affiliate Programs, Search and SEO/SEM, The Buyer Group CEO Lisa Buyer kicked off PubCon Dallas 2010 moderating the panel Personalized Search + Universal Search = Life Goes On. SEO and digital marketing heavy-hitters Brian [...]

Roy Oppenheim Gets Ink in WSJ via Online PR and Searches

It was 4:30 p.m. on Thanksgiving eve and Florida Real Estate Attorney Roy Oppenheim was in his office regrouping for a long weekend. Meanwhile, Wall Street Journal reporter James Bob Hagarty was working on a story about homeowners who are creating their own bailouts, the coined name “strategic defaults.” Hagarty searched the various Internet sites [...]